OLC IS DIVERSIFYING WITH OUR
NEW PR & INFLUENCER
Brands speak to people, people believe people.
We grow our client revenue by connecting their brands with some of the most influential names in South Africa. After years of successfully collaborating and pioneering meaningful partnerships OLC has extended its offering as a full service PR and specialist influencer marketing agency. We have forged strong relationships with a host of industry forerunners as well as identifying the talent on the rise that can really fuel up a brand’s social currency.
FOR ENQUIRIES PLEASE CONTACT:
[c]: 074 737 6158
2018 saw Stylin’ Dredz introducing a property that brought to life the brand pillars of living authentically and unconventionally through a PR campaign known as the Creative Conquerors. The 6 hand picked creative entrepreneurs showcased their various journeys as those who crafted careers defying the odds of convention and making a name for themselves in their industries. For one night creative entrepreneurs, Lufuno Sathekge, Lady X, Oscar Ncube, Doowap, David Tshabalala and Leeroy Jason all conceptualized, built and showcased their interpretations of what “Stylin your story” means to them. The event, a gallery styled showcase of their journey’s, was an eclectic interpretation of life as a dreadlocked unconventional creative.
Sta- Sof- Fro
Wear You Salon Seminars
“Wear You” is a women’s empowerment movement powered by Sta- Sof- Fro to celebrate the #versastyle woman. To bring “Wear You” to life 12 leaders in various industries were hand picked to share their personal experiences, truths and narratives as real woman in an ever-changing world. The sessions saw these influential sharing tips, insights and life experiences in a three-part interactive evening. The PR campaign living in both traditional media and non traditional media generated unprecedented media, consumer interest and engagement. Influencer marketing was also utilized to leverage off the ambassador social media followings and promote organic engagements through seminar ticket give aways, igniting dialogue around the question “How do you Wear You”, seeing social media flooded with campaign content throughout the campaign period.